Published October 9, 2024 in Spotlight
Founder of sustainable fine jewelry brand, Savannah Friedkin, Savannah Friedkin has been making a name for herself in the accessories industry with her 100% recycled gold and lab-grown diamond designs.
Spolight sat down with Savannah to hear her story from working at the Friedkin Foundation to creating this jewelry brand, which has been worn by A-list celebrities!
Before starting your line of fine jewelry—Savannah Friedkin—you ran the Friedkin Foundation alongside your family. What made you want to pivot to the jewelry industry?
I have always been a creative at heart, and I wanted to find an outlet to express my love of art and design alongside my love for protecting our planet. Jewelry was a natural way to combine these two passions, through production and business practices that minimize the impact on our earth.
As a consumer, I desired more conversation around the traceability and transparency of fine jewelry, especially given my background as a conservationist. I felt this dialogue has been happening with apparel for several years now.
